Game Design, Programming and running a one-man games business…

Global investment and the coming chaos

When I am not making games or building a solar farm, I am quite into investing on the stock market. I am NOT a day trader, but over the years I have built up enough to invest that it does require me to constantly keep an eye on stuff. I also like reading about the world, and technology, and politics, so it fits in nicely. As a result I spend a lot of time thinking about where to invest.

Investing is super hard, because it involves keeping emotions in check (hard), being objective (hard) and for best results, being happy for absolutely everyone to tell you that you are wrong (I find that quite easy tbh). It also involves a lot of risk, and you have to be ok with all of that. Plus it involves a lot of checking numbers, and being objective, and not making panicked decisions.

Because I think that short term swing/momentum/day trading is more likely to result in losses than gains, I focus on picking shares that will give me a decent return over the next 1-5 years. I have found this is the approach that works best for me. Its certainly not as EXCITING as day trading, but I actually want results, not a sugar rush. So I find myself thinking hard about what the future may bring. Ultimately I am a value investor: I am buying stocks where I think the underlying company will be very profitable in the future. I DO hold some dividend stocks and bonds, but most of my picks are for stock-price-growth, where I assess that a company will have rising profits in the next few years, and I will sell once the stock price catches up to my point of view.

Individual companies can be very good investments, regardless what the people selling funds and generic investment advice tell you. If its obvious that 50 of the stocks in the FTSE100 are rubbish, why would you want to own ANY of them? If your funds are limited, indexes and funds might make sense, but when you are able to pick 50-100 stocks, its worth taking the time to pick winners.

So anyway, with all that in mind, what am I currently thinking about when it comes to upcoming events and themes that might influence investment? I have a bunch of ideas:

  1. The decline of the USA : This is quite a big one, and probably very triggering for people who live there, but I think USA in 2024 is the UK in 1930s-1940s. A big global superpower that has not yet realized that it is screwed, despite all the signs being there. The US has incredibly tribal politics, huge social-division, bad levels of skills/education, bad infrastructure, a colossal debt problem, and a bad global image. Sure, the $ is a popular global currency for now, but in 5,10,15 years? I think China is clearly overtaking the US in everything that matters. I also think the US is so focused on its own awesomeness that they will not manage the decline well. I am hugely over-invested in US stocks but will be diversifying out of there.
  2. Clean Tech Revolution: The entire planet will embrace electric cars, solar & wind power, battery storage and heat pumps. Nuclear Fusion is too late, too pricey and too concentrated. There is no stopping this transition now. Along the same lines we will likely see a global transition away from meat consumption towards vegetarian or vegan diets. Thats a movement that is just too big and especially too popular with the young for it to be stopped.
  3. Rise of Asia: I mostly focus on China. The predominant view in western media is filtered through frankly xenophobic and tribal hatred of China in the US media. But the Chinese are starting to lead in tech, science, infrastructure, and geopolitical influence as well as manufacturing. They even have their ow space station, something the USA cannot afford. I do not expect war with Taiwan, but I expect savvy Chinese leaders to rattle just enough sabers to keep bankrupting the USA with its ridiculous military budget
  4. New Space Race: Not just spacex, but a whole range of new space startups is revolutionizing our capabilities in space. Starlink is the first tangible benefit but there will be more. Space Tourism will be one part, but zero-g manufacturing may well become a thing for some specialist pieces of technology. I fully expect all major cabled telecoms links to be replaced by satellite networks soon. Its just so much simpler.
  5. Fall of Russia / Chaos in Europe: Russia will have a messy transition when Putin dies. The country is not in a good state, but cannot be allowed to collapse into chaos because it has nukes. I can imagine a world where Europe steps in to handle the transition, in a similar way to the handling of eastern-european ex-soviet countries after the USSR collapsed. It will be messy and awful. I do not expect the UK to rejoin the EU, so we may escape some of the costs. It will be tough
  6. Climate Chaos: Insurance companies are likely screwed. We have been lucky so far but one day a big hurricane or flood or other climate event will wreck a big famous city. Might be New York, might be London. Who knows. Impact will be extreme. I will not buy insurance company stocks. Also worsening weather will destroy so much food production. I sometimes speculate on commodity prices to play this, and may do more. Global food price rises may destroy fast food chains, when people can barely afford the ingredients and cut back on dining out or takeaway food out of necessity.

Thats my list for now. I also have a speculative investment in quantum computing, just in case it really becomes a thing. I also expect AI and robotics to be big, so hold a lot of AI/Chip/Robotics stocks. Those are quite trendy though, so those investment ideas are less contrarian.

An autistic introduction to the stock market

A long time ago (about 25 years!) I worked for about 2 years for a company called Datastream/ICV. They were an IT company for stock market trading floors, both real-time and research. I worked in ‘the city’ in London. I had to catch the same awful train each morning all the stockbrokers caught while they tried futilely to read the financial times. The train only went one stop, and it was so bad it had its own nickname: The Drain.

As part of my job, because we supported real-time and historical trading software, my work PC had the complete suite of trading analysis software that the company provided. We were expected to be vaguely familiar with what it looked like, so we could check it worked ok. We were not expected to know anything about actual markets and trading, but just by being in that world 8 hours a day you cant avoid picking up a lot of tips and information.

If you think ‘oh I bet the real atmosphere was nothing like I’ve seen in the movies’ you would be wrong. They seem pretty accurate to me. My favorite of the bunch is ‘The Big Short‘ but I also enjoy ‘Margin Call‘, and even, for all its horrors, ‘Wolf of Wall St‘. I have definitely interacted with people like the traders in all those movies.

The full suite of trading software normally costs a staggering amount on a monthly basis, but we had it for free. One bank at one point kept missing their payments, so our company just switched off all the data and their screens went blank, for the whole bank. I’m not sure how long it took for them to make the missing payment but it was definitely just counted in minutes. The company charged a fortune, but they had to provide insane service. If your ICV screen had issues, we would fix it within 20 minutes. We were not even in the same building. We had cars full of replacement kit, and would run to them, drive as fast as possible to the bank, run up stairs with a new PC and swap them out without even saying hello. The actual faulty PC would be looked at later. Also, if there was a problem it would be fixed by the people who showed up, in one visit. Guaranteed, or the world would explode. We would not go home and come back to work on it tomorrow. Nobody goes home. It didn’t matter if it was 4AM, you were not leaving until it was fixed. It was a fascinating place to work.

Anyway… it gave me a big interest in the stock market which I already had dabbled in from when I studied for a degree in Economics. I had *some* cash when I worked there, and made a few trades. Our software was so comprehensive I could see my personal trade scroll through on the ticker and know it was me. These days, High-frequency trades and dark pools make that sort of thing academic. Oh well.

Anyway, this blog post is about autism (thats clearly me) and the markets. I think they are a match made in heaven. Trading stocks has a lot of attributes that really scare people off (or means they suck at it), but which seem perfectly fitted to my particular level of autism…

Firstly trading stocks is completely and utterly impersonal. I don’t speak to anybody about my trading, ever. There is no dealer to speak to, and I flat-out-ignore all the emails from my stockbroker for ‘a chat’. All trading is electronic (well…99% of it is), and you can trade all day long without having to talk to anybody. Bliss.

Secondly, trading well requires doing a lot of analysis that is mostly based on numbers. All the information is freely available, and its all in electronic form. If you enjoy making spreadsheets that compare things, this is heaven. Most of all, the numbers are TRUE. Apart from the super-rare cases of outright fraud, we can all know for definite how much revenue Netflix made in the last quarter, and how much their stock has risen or fallen or been diluted. The facts of the matter are never in dispute, the data is absolutely true.

Thirdly, being emotional regarding stocks is a DISADVANTAGE. The more clinical, and analytical you can be, the better. This is an occupation when a cold logical vulcan approach is absolutely beneficial. You do not need the stocks to like you, or make them laugh, or make small talk with them. In fact any kind of emotional reaction to a stock is a negative. The best traders are very very detached from the decisions they are making. Its ideal for people who prefer facts over feelings.

Now saying that is easy. DOING it is staggeringly hard. Humans are vulnerable to so many cognitive biases and stupid emotional outbursts that its amazing we invented the wheel. However you can narrow it down to a few common mistakes people make regarding trading stocks:

  • When you buy a stock and it rockets up, people want to SELL so they can ‘lock in their gains’.
  • When you buy a stock and it steadily drops over a long period, you hold it anyway to avoid ‘crystalizing a loss’.
  • If you really like a product, you sometimes buy a stock thinking that makes it a good stock to buy.
  • You want to feel like a hotshot trader so you buy and sell all the time, to feel like you are doing something.
  • A stock you buy is up 500%. You sell, because otherwise you are ‘tempting fate’ or ‘being greedy’.
  • A stock you want to buy has recently gone up 500%. You don’t buy because ‘you are too late’.

All of this is emotional bullshit. The actual way to trade is simple to describe, staggeringly hard to do. You look at companies that seem like good companies according to your analysis of their product, their leadership, their future plans, the competition. You look at the data regarding their financials, and then you calculate how much their market cap SHOULD be. You can then work out if they are a bargain *at this price*. If so, you buy. And theoretically every day, you do the same analysis. If they ever stop being a bargain you sell.

Sounds easy-peasy (but maybe a lot of analysis)

It’s STAGGERINGLY hard if you get emotional. The very hardest thing is loss-aversion. People HATE selling a stock at a loss as this means they have definitely lost money. Even though its clearly dying and dragging you down with it, people cling on like its some sort of pet. This is how most people lose money.

Oh…options…

In the UK, most people don’t trade options. Most individuals do not have access to the full range of options that are traded elsewhere in the EU or US/Canada. I cant find anywhere that sells a lot of LEAPs. Options trading is something that I do not do, although I have done it in the past. The reason I do not do it is that I have learned my lesson. I used to trade options quite a lot, sometimes trading the same option 4 or 5 times a day. I did stocks and also currency options. I thought I got quite good at it, and it seems like easy money.

Then one day I lost a staggering amount of money. I actually don’t want to look up what it was, but I know it was at least 10 years work as a boatbuilder. How long did it take to lose it? About 5 minutes. I could not sleep that night. I was distraught.

To be fair, I was not short of money, and have since easily made it back on normal buy & hold stock trading. I have not traded options since. Options are like nuclear weapons. They all seem like fun and games until Hiroshima is vaporized, where Hiroshima is your life’s savings. Do not do it. No ifs and buts, just do not do it.

What I DO dabble in (quite often) is leveraged commodity ETFs. This is very risky stuff. Its the riskiest thing I do. I only do it with about 1% of my investments. Its been hilariously profitable, but its risky, and I don’t recommend it. What I recommend is doing a LOT of reading, a lot of analysis and buying and holding stocks of companies that seem undervalued, and having the patience to see the investment come good. This could be *any* company. Over the years I have done well out of companies that make customizable teddy bears, sporting goods, software, cars, electrical equipment, pharmaceuticals and tons of other things.

Oh and one last tip: The financial news (CNBC, Bloomberg, Yahoo finance etc) is all absolute garbage. Complete trash. Do not believe anything you read in the ‘financial news’. They are not selling information or analysis, they are selling ad-space, and the clickbait is designed to maximize that. This is why you can see headlines that say ‘Tesla SOARS!’ and ‘Tesla in freefall!’ within 2 hours of each other on the same site. The ‘journalists’ cranking out ‘market coverage’ are ad-salespeople. They have no idea what they are actually writing about.

So anyway, I write this not as specific stock advice (thats for you to research), but to point out that if you are someone like me, who finds personal interactions hard, who has problems working in teams, or for other people, then if you can find a way to make income through investments, you might find it perfectly suited to you. The reality is that a lot of very successful investors are quiet solo geeks sat at a laptop, not loud alpha-males screaming at each other wearing designer suits. Frankly the alpha-males are not very good at it. (but they like to play the role until it goes wrong, thats for sure).

The late 2021 case for buying and holding TSLA (yes…still)

I blogged about how you should buy shares in Tesla many years ago, then I revised it. The first revision was able to happily mention that the stock had tripled since I first blogged about it. Well… its quintupled since then. (There was a 5:1 share split, so it looks like its about flat but is anything but…). Given that a stock is now worth 15 times what it was when I first suggested buying the stock, how can I possibly not be selling? How does this make sense? This is just a meme stock right?

No.

Lets update some figures since I last blogged on the topic. Here are numbers a year on from the last blog post:

  • In 2020 Tesla produced 499,950 vehicles. (vs 367k)
  • The market cap of the company is currently $1.06 Trillion. (vs 180bn)
  • The automotive gross margin is approximately 30.5% (vs 25%)
  • YoY revenue growth is 28% (vs 38%)

Those are all VERY good numbers, but given a 5x increase in the stock, you would expect absolutely insane numbers, so on the face of it, this is pretty underwhelming. The number of vehicles produced is still only half a million in 2020, and revenue growth was great but not incredible. However, there is massive, massive context.

Vehicle Production

Firstly, the year 2020 is now so far in the rear view mirror its almost laughable to try and assess the correct stock price with 2020 figures. It makes more sense to look at quarterly figures to see the real picture. Here are the last 4 quarters

  • Q4 20 180k vehicles
  • Q1 21 184k vehicles
  • Q2 21 201k vehicles
  • Q3 21 241k vehicles

If you extrapolate from Q3, we are looking than an annual run rate of 964,000 vehicles. Thats pretty good when we compare it to 499k, but probably does not justify a 5x stock growth. The two points to be aware of here are:

Firstly… we have just had the twin pains of a global supply crunch caused by covid19 combined with a chip shortage that has effectively paralyzed the car industry

Secondly, Tesla are imminently (ie: likely December) opening TWO new factories. One in Berlin, One in Texas. Both are HUGE. Both of these will easily match the shanghai factory. Meanwhile, the Fremont factory (where Tesla started) is basically the runt of the litter. A badly designed, un-optimized mess built originally to make ICE vehicles.

Analysts have given Tesla a lot of credit for weathering supply chain and ship shortage woes far better than any other car company. Take a look at global car sales from the big brands and you would see almost everyone is heavily DOWN year on year, except Tesla and some super niche luxury brands.

Why? 2 reasons: Tesla is very vertically integrated, so it can handle a lot of supply chain issues internally, and secondly, its very software centric. Tesla managed to adapt to chip shortages by rewriting its own firmware to use different chips. Volkswagen just do not have this expertise, and nor does Toyota, GM or Ford.

So…vehicle deliveries are pretty good considering the market, and set to explode pretty heavily next year as Texas and Berlin start producing cars. Thats great… but again we are talking a 5x stock growth so… we need to be dazzled more.

Profitability

Did you notice that the automotive gross margin actually went UP? (you would expect it to fall as the company moved from luxury sports cars to more affordable models like the 3 and the Y) TBH it was already exceptionally good, but it looks like the profit margins on Tesla cars are actually rising, quite considerably. Best of all, the model Y is likely the same cost to produce as the 3, yet sells for way more. The introduction of new casting methods to hugely simplify assembly is likely to make the Y even cheaper to produce, and a shift to 4680 batteries and a structural battery pack will push costs lower still. Meanwhile, Tesla keeps increasing the price of the model Y. Having a Texas and Berlin factory will reduce the shipping cost to the customer as well, and stop Tesla paying EU import tariffs.

Much was made recently of Hertz ordering 100,000 model 3 cars from Tesla. They even ran an ad campaign about it. This is a car company that spends $0 on advertising, and yet its business partners actually do the ads for you. This is nuts. Plus it means Tesla don’t need to give a damn about arranging test drives. You want to try one out? go to hertz. If not… there is no shortage of demand.

Hertz ordered 100,000 cars (to start with) and got 0 discount. To the great masses of opinionated ‘analysts’ on twitter, that sounds like it cannot be true, but if you follow Teslas order backlog and wait times, you know its true. If hertz didn’t want to pay full price, they can go elsewhere, the model 3 backlog is huge already. The model Y is also massively in demand. I ordered one recently, and am told to expect it in April/May maybe. If I’m lucky. Paid full price, obviously. There are zero discounts on teslas cars…

In the US… it looks like people are going to get a $7,500 tax rebate when they buy an EV, with no upper limit on how many cars this applies to. Conveniently Tesla have raised the model Y price about $8,000 this year. That means all someone in the US ordering now, will get the car for the same price in January, but Tesla make ANOTHER $8k profit on top of the already high gross margin. The 2022 profit margin for Tesla is going to be embarrassingly high.

Competition

What competition? Much is made of a long sad history of cars that were considered to be ‘Tesla Killers’. One by one they have come and gone. Arguably the Porsche taycan is a good car, if you don’t want a supercharger network, autonomy or over-the-air software updates, AND want to pay an extra $50k for the privilege… but the audi-e-tron? who cares? its just a rounding error in terms of EV sales next to Teslas mass-market cars. Illustrative chart below:

Does it really look like the VW ID.3 or ID.4 are any competition? It sure does not look that way, especially as VW seems top be in crisi meeting after crisis meeting trying to persuade its own workforce that making EVs at some point in the future might be a good idea maybe? Meanwhile any German engineers actually interested in working in EVs have likely left to join Teslas Berlin factory.

The Future

There are so many catalysts to push Tesla’s profitability and net income higher its almost ridiculous, but lets go through a few of the big ones.

Firstly, they have over a million pre-orders for the cybertruck. Yes really, yes, the one you think looks weird. Yes, its really going to be built, and yes, its going to be incredibly popular. The plan is that they start building them next year. These vehicles look so unusual they all act like billboards for the company.

Secondly, they are switching to a structural battery pack and 4680 format batteries linked to front and end cast metal design. All three of these changes are about a single metric: efficiency. When efficiency is better, you car is both cheaper to make, and gets better range and performance. The comparison of Tesla efficiency versus other EV’s is telling, and thats current models:

  • Model 3 240 wh/mile
  • Nissan Leaf 260 wh/mile
  • VW ID.3 265wh/mile
  • Audi e-tron 290 wh/mile
  • Ford Mach-e 315 wh/mile

In other words, rivals are charging more, for less. And thats also without a supercharger network or over-the-air updates or autonomy. (oh I forgot to mention Tesla is starting to earn revenue from selling use of its supercharger network to owners of non tesla EVs. A hilariously good marketing channel to known EV-buyers, that will cost Tesla nothing, in fact people will pay them money to sit and stare at a big red tesla symbol as they charge…)

Thirdly, the long awaited improvements to autopilot are rolling out, meaning a LOT of ‘deferred revenue’ for selling ‘full self driving’ can be recognized as profit over the next few years.

Fourthly, the semi-truck is coming, which will be a BIG part of the business.

Fifthly, there will be eventual revenue from cloud computing of neural network training thanks to teslas’ in-house designed chip that forms a scalable supercomputer. (yes really).

Sixthly: slowly but surely Tesla are rolling out their own insurance product. Eventually they will sell you the car (direct, at 0 advertising and 0 discount and 0 dealership fee), the fuel (via supercharger network), the insurance, and software/entertainment services in the car, through payments for premium connectivity, and an autopilot subscription.

Seventhly: Battery storage and solar roofs. This is a business that has floundered a bit for the last 5 or so years, but Tesla are also in the energy storage and generation market. This gives them an advantage over every other provider of such services, as they can leverage the brand built on the car business to cross sell solar panels and home battery storage. They are obtaining licenses to even sell you power, starting in Texas.

So yup, I’m holding Tesla stock, at least until three or four of the above things become common knowledge. Until then, most analysts, and almost all retail investors have absolutely zero clue as to the future profit potential of this company.

Lots of credit should go to Rob Maurers excellent, hyperbole-free youtube channel in which all this stuff is plainly spelled out for everyone to investigate for themselves.

Tesla in 2020. A good investment?

Tesla’s stock price recently surged past $1,000. it has since fallen back slightly, but I have no doubt it shall return. The last few months have been a roller-coaster for TSLA stock holders. What can it all mean? Is the company now over-valued? or is this actually the market catching up with reality?

It always helps to get some of the big important numbers out there as a basis to analyze this sort of thing. Numbers are always open to interpretation, but you still need them…

  • In 2019 Tesla produced 367,500 vehicles. source.
  • The market cap of the company is currently $180 Billion.
  • The automotive gross margin is approximately 25%
  • YoY revenue growth is 38%

If you look at the number of cars Tesla makes, its still quite a niche player. How can it possibly be worth the same as Toyota, or SEVEN times the value of the ford motor company? How is this a sensible valuation? Here are some points to consider:

  • Tesla has decent profits on each car

Teslas automotive margin is actually REALLY good, and its been growing too, from 20% a year ago to 25% today. How? Tesla do NOT advertise. That already saves them a fortune. They do NOT have any middlemen (you buy online, or in store, direct from tesla), which cuts out a whole other bunch of middlemen, and tesla have such a reputation for good tech that they can attract top talent without exorbitant salaries. The promise of tesla stock is worth way more to potential senior hires than any actual cash anyway.

FWIW Fords gross margin has varied between 18% and 12% over the last 14 years. Thats ford, one of the biggest car companies on earth, and one of the oldest, yet they aren’t as good at making profit from a car as Tesla…

Plus Tesla is the first car company to make actual money from software. The FSD (full-self-driving) hardware is in every new car (they don’t use LIDAR so its cheap), and you can upgrade your car after purchase to enable FSD or in some cases extra range or speed. Thats pure 100% profit.

A culture of constant re-investment and expansion has meant the company has not posted a full year profit yet (although it has multiple sequential quarters of profitability. Expect that to change very very soon, probably in a few months.

  • Tesla is growing like crazy

The global car market is in real trouble, but the company that is not only bucking the trend, but seemingly accelerating into space (literally) is tesla. check out production:

Tesla Has Best Ever 1st Quarter — 102,672 Vehicles Produced ...

Note that Tesla is selling every car it makes. These are not cars made to sit on showroom forecourts for months hoping someone walks buy. There are waiting lists for these cars all around the world.

Remember that its PROFIT in the FUTURE that determines a company valuation. Ford has historically made a LOT of relatively unprofitable ICE (internal combustion engine) cars that suddenly people don’t want. Thats not a good thing, but more of a liability. Hundreds of thousands of employees, and many factories designed and trained to make internal combustion engines are basically a stranded asset (worthless). Ford is well placed to continue breeding horses just as the automobile has been invented.

Note also that the VAST majority of Tesla’s output is from a single car factory in Freemont, an ex GM/Toyota plant for ICE vehicles. Their first dedicated EV-factory in china is currently ramping up, so expect rapid growth. Plus they are already building the 3rd car factory in Berlin. A fourth is expected soon in Texas. This company has only just got started…

  • Tesla has zero competition

Fancy an electric Audi? you can get $20,000 knocked off the price of a new e-tron, a supposed tesla-killer that nobody wants. Or maybe you want a jaguar I-pace? Both of these cars were heralded as the cars that would crush Tesla. Both are relative flops.

Tesla = 75–85% of US Electric Vehicle Sales | CleanTechnica

Even the chevy bolt, a car that GM LOSES money on, is no real competition.

  • Tesla dominates in a rapidly growing market segment

Electric cars are the exception to the declining car industry, in terms of growth. Would you want to be the biog player in this rapidly accelerating market, or a dinosaur left at the top of the crumbling mess that is ICE cars? Dieselgate was the first shot-across-the-bows, but the experience of clean air post-covid19 and the looming nightmare of climate change shows that there is no future for ICE cars. Countries all over the world have already set dates to phase out ICE sales. The leading car companies of the future will be electric car companies first and foremost.

Demand for battery metals strong despite weak EV sales

People always talk about Tesla as a car company, but thats similar to how amazon was a bookstore. Tesla is a transportation and energy/software company, whose current main seller is a car. Tesla energy is a little-appreciated but growing part of the business, and Teslas solar roof tile product is finally starting to ramp up. This diversifies the company and enable it to adjust to changes in demand across sectors.

Software is the real wild card, which brings us on to the topic of….

  • Autonomy

People do not generally appreciate the HUGE lead Tesla has over every other company on earth in the field of self driving vehicles. Everybody else is using HD maps and local geo-fencing, or LIDAR, neither of which actually scale. You can get a REALLY cool reliable little bubble car that drives around a geo-fenced and controlled environment like a retirement village right now, that will work amazingly 99% of the time. Lots of different companies are showing off stuff like this, as a way to grab the cash of ill-informed venture capitalists. Tesla is not trying to hype up specific cases, its driving to solve autonomy in the general case, globally, in all conditions, 100% of the time, and its getting there.

The difference between 99% autonomy and 100% doesn’t sound like much but its game changing. 100% means no steering wheel, no driver, and no worries. 99% means basically very good cruise control. My Autopilot v1 Tesla model S is VERY good on highways. It makes long drives safer and way more relaxing. Its not autonomous. When its 100%, I can get drunk in restaurants. I can watch a movie or read a book on long drives.

Tesla Self-Driving Demonstration | Tesla UK

A 2 hour commute is currently a nightmare, but when you can literally be asleep, or reading, or playing games, or working in the car… its not so bad. This will change where people live and work, and how they work. Imagine Uber, but safer, with nobody you have to talk to (or tip), and at one quarter the cost. You could play games/stream music/watch TV in your uber, because nobody else is in it…and thats safer for lone women too. Autonomy at 100% is a MASSIVE big deal financially, and there is a VERY good chance Tesla gets there before anybody else and just eats Ubers breakfast, lunch and all other meals.

Why?

Waymos autonomous cars have driven 20 million miles. In one country. AFAIK in one state. Woohoo. Tesla were at 2 BILLION in November last year. Don’t forget every car they make has autopilot hardware, and the rate they make them is accelerating. Some people value waymo at 30 billion. Lolz.

So to sum up, I don’t KNOW the true value of Tesla, because the companies output and capabilities are accelerating so fast its hard to pin a target on it. Given the actual number of cars shipped, it seems a high valuation, but that number will change a lot in the next year or so, and as EV incentives come out of the EU and the UK, and ICE sales continue to plummet, I can see more people seeing a $1,000 TSLA stock price as actually quite a bargain.

BTW the companies stock has tripled since the last time I blogged about why its a good buy.

Legacy car companies and the shift to EVS. Why they cannot win.

BTW if you followed my tip on tesla stock last year, you would have tripled your money…

Yesterday General Motors gave a presentation about Electric Vehicles and how they were a big part of GMs future. They rolled out a long line of executives onto a stage to make passionately written (but embarrassingly delivered) speeches about how they were going to continue to be the world leaders in EVs. The CEO even wore a leather jacket. It was excruciating, but the presentation is not the problem. The problem is the facts, and the facts are harsh.

Image result for GM EV day

There is a very powerful attempt to drive down the price of tesla stock (an attempt that is failing, but nevertheless, well funded by oil companies). part of the narrative is that tesla is doomed because ‘competition is coming’. This was a claim first made when tesla produced the model S. It was repeated for the model X, then for the model 3, and the model Y gets released this week, and we are hearing it again. So far the claim has turned out to be bullshit, because 58% of EVs sold in the USA are made by tesla still. Thats bad enough, but the future is even worse for the ‘competition’.

There are a bunch of reasons why big legacy auto companies cannot compete, and they aren’t all obvious. I thought I’d list them here for anybody considering selling tesla stock and buying GM or Ford.

Software/hardware expertise

EVs are just TOTALLY different to conventional cars. The expertise in making petrol or diesel engines is useless when it comes to an EV. the actual body design has to be different too. Tesla puts the battery in the floor and the motors between the wheels, but trad companies are still putting the motors in the front because…thats where the engine used to go. This means zero front crumple zone, and no frunk storage, but they do it anyway. A bottom heavy car is safer, as it rarely (if ever) flips, but even now the big gas-car companies don’t get it. They are stuck in gasoline car hardware design mode.

Software wise its even worse. tesla make their own software, and are even now making their own self-driving AI chips. Thats right, they are designing the silicon for their cars in-house. Thats a crazy amount of expertise. Legacy companies instead use dozens of chips each from different manufacturers, with virtually no in-house software expertise, and have a nightmare hiring decent auto-experienced software devs, who all clearly want to work for elon musk.

Image result for tesla autonomy day

BTW that self-driving chip is not just a prototype, they have been shipping it in cars for months already.

Factory Design

Teslas fremont factory used to be a legacy car factory and its a MESS in design terms. It was originally built to make ICE cars a long time ago, and is far from optimal design or layout for modern production. EVs require a totally different approach. This is why their chinese factory is built from scratch as a huge EV-only factory to produce super-modern cars. Legacy firms can’t demolish old factories and re-start, they have neither the time, money or the support of unions/governments to do so. Teslas 2nd purpose built factory (Germany) is breaking ground this month.

Workforce

Legacy auto is heavily unionized and unions HATE EVs. They have good reason to, as an EV is much, much simpler to build, and requires a much smaller workforce. A shift from legacy cars to EVs threatens jobs and the unions know it. Teslas workforce is, and always has been EV-only.

Dealerships

Tesla sells direct, but legacy is stuck with a dealership network they have to support for legacy cars. The dealerships HATE EVs, because so much dealership income is from maintenance and servicing, and EVS require almost none (My own EV has been serviced once in 4.5 years. Nothing was wrong). Also virtually nobody at any dealership knows anything about EVs. Consumer feedback from dealership visits is highly critical. often the customer knows more than the sale staff, who want to sell you an ICE car anyway. You are lucky if 1/10 cars in the ‘showroom’ is an EV anyway.

Late to market

Make that VERY late. Tesla made it clear EVs could be cool with the roadster in 2008. Then came the model S in 2012. Thats eight years ago. EIGHT years after the first mass-market electric vehicle, and the legacy auto firms are talking about delivering a certain number of cars in five years (optimistically). Its WAY too late. Many people already equate electric car with Tesla. 58% of USA EVs are Tesla. Their market lead is huge.

(BTW I didnt forget the Audi E-tron, Jaguar I-Pace and Nissan LEAF in that chart, they just dont even make the top 5… BTW this is not the end-game, tesla is still growing like crazy:

Batteries

Tesla make their own batteries in Nevada (and soon in China too). They partner (for now) with Panasonic to do this, but the tech is owned by tesla. They are the first company to go all-in on building a massive EV-battery production facility. other companies rely entirely on outside suppliers. Tesla have the best battery management technology in any EV. (See chart below),

Image result for tesla battery efficiency chart

If you want to work in EV battery research, its absolutely clear who you go to work for, and its not GM or Ford. Batteries are VERY expensive. Anybody can make a 400 or even 600 mile EV, you just have to put a staggering amount of batteries in it, but making an affordable 300 mile car is VERY hard, and its purely about battery tech.

Tesla Model 3

Marketing

Tesla tout EVs as the future, and ICE cars as the past. They are right. Everybody knows it, but the legacy autos cannot say it. They make the overwhelming amount of their profit from ICE cars. Even GM admit that the bolt loses them money. They cant market their cars as the future or superior without admitting 99% of their lineup is inferior and the past. They HAVE to be pro-ICE cars because thats what they make, but in doing so, they have a conflicted marketing message. Meanwhile Teslas advertising budget is still ZERO dollars.

So to sum up..

Legacy autos have a workforce that hates EVS, assembled in factories designed for ICE cars, Their sales people hate EVS, and their hardware and software experience is minimal or actively damaging. They outsource the most important components, they are woefully behind, and their own product line prevents them from marketing EVs successfully.

TL;DR: Don’t believe the bullshit. The ‘competition’ for Tesla is fucked. There is way more chance that BYD or even Google/Apple could be a serious EV player than any of the old auto companies.